3 MORE DAYS! Have FOMO yet? Join us this Tuesday, June 2nd for our Virtual Lunch & Learn with Howard Lim of HOW Creative. His topic will be "Preparing for the Unexpected: Rebranding and Profiting During a Time of Crisis".
Join the Zoom Event at https://us02web.zoom.us/j/82532859512
Are you prepared for the unexpected in the business world? Recent events such as COVID-19 have proven that businesses and brands need to be prepared for an economic crisis at any given moment. As the visual and experience foundation of your company, your brand has the power to influence sales, shareholder value, and relevancy. In order to be successful during an economic crisis, however, you need to make sure you have the tools necessary to adapt and overcome the impending challenges. From the first impression to the last touchpoint, your brand experience is a key factor to build your business for long-term success. How you propel your business through a crisis and communicate with your customer base is going to speak volumes for years to come. Executed precisely, you can come out doing even better than before. Fortune 500 branding and business architect Howard Lim will show you how to define your UBP (Unique Buying Proposition) to customers, strategic partners, and investors. You'll gain insights on how to leverage your brand and business—even during an economic crisis—to give you a competitive edge and maintain a winning strategy for months and years to come. Armed with real-life case studies from Howard's experience building small to Fortune 100 brands, you can turn your business into a unique brand that provides a memorable experience.